SEO Is the practice of boosting a website's or a web page's visibility in a search engine's unpaid results, often known as "natural," "organic," or "earned" results. In general, the sooner (or higher placed on the search results page) and more often a site shows in the search results, the more visitors the search engine's users will see it. Image search, local search, video search, academic search, news search, and industry-specific vertical search engines are all potential targets for SEO.
Resons to Build
The majority of web traffic is driven by the major search engines that are Google, Bing, and Yahoo!. While social media and other platforms can help drive traffic and engagement visits, most users still prefer to use search engines as their primary source of information or to purchase products and services. As a result, if you don't leverage this key channel, you're missing out on a lot of prospective customers. Search engine traffic has long been considered as a key factor in an organization's growth. Targeted visitors to a website may deliver information, revenues, and visibility in ways that no other sales channel can. When compared to other forms of promotion and advertising, SEO may provide a tremendous return on investment.
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